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Driving Traffic on Slow Nights


Tuesday Nights was the lightest traffic night of the week system-wide. How can we improve on this night?


We created a reason to bring the entire family! We created a program for the kids called Spaghetti Smarts. The program allowed kids to participate in store-run activities and creative endeavors, with each supporting important learning and educational attributes like creativity, cognitive thinking, spatial reasoning and artistic expression.

The results were Tuesdays went from the slowest to the busiest night of the week! How is that for a turn-around!